＜BBC × NHK Special Dialogue＞The Present and Future of Music Usage in Broadcast and Streaming Content
We are pleased to welcome Paul Moore, Senior Manager - Music Rights at the BBC and Masayuki Yamada who is Senior Manager of the Sound Design Department at NHK.
The discussion will explore how the role and use of music in broadcasting is evolving in the UK and Japan, music selection and licensing strategies that enhance the viewer experience, and the opportunities and challenges surrounding music production and selection in the age of AI.
Moderated by Audio Network, a global music company providing music for broadcast, streaming, advertising and other forms of content, the discussion will also explore the role of music libraries and their future potential, drawing on the insights and perspectives of both speakers.
Guest Speaker
Paul Moore
Senior Manager - Music Rights
BBC
Masayuki Yamada
Senior Manager - Sound Design Department
NHK
Moderator
Yuko Yokoi
Head of Japan
Audio Network