Inter BEE 2019

Inquiry of Exhibiting
  • Magazine
  • News Room
  • Download
  • Access & Lodging
  • Support & Service

    Promotion

    Utilization of Paid Media

    We place advertisements in the main trade journals both inside and outside Japan. We carry out PR and branding activities in Japan and overseas by placing advertisements in the daily news that is distributed at the venues of events like the NAB, IBC and BIRTV.

    List of publication (Domestic)
    Broadcast Engineering
    CG WORLD + digital video
    Dempa Shimbun
    Dempa Times
    Dempa Times
    Eizo Shimbun
    FDI (Full Digital Innovation)
    HOSO JOURNAL
    HOT SHOT
    LOCATION JAPAN
    MOTION PICTURE AND TELEVISION ENGINEERING
    NEW MEDIA
    PRN Magazine
    PROSOUND
    Sound & Recording Magazine
    SOUND DESIGNER
    Stage & Sound Jounal
    The Japan Commercial Broadcasters
    VIDEO JOURNAL
    Video SALON
    List of publication (Overseas)
    APB-Asia Pacific Broadcasting (Asia)
    NAB DAILY NEWS (USA)
    IBC DAILY NEWS (UK)
    etnews (Korea IT NEWS)
    Media partners

    Related industry journals and magazines helped support Inter BEE as media partners, graciously publishing many articles on the exhibitors.

    IMG

    Utilization of Owned Media

    We publish the latest news throughout the year by utilizing our website as the "INTER BEE ONLINE" portal site. We periodically send out an e-mail magazine to our visitor database and aim to attract people to our website to foster a sense of anticipation for Inter BEE and visitors.

    Inter BEE Official Mail Magazine

    Approx.103,000
    *The number of data instances that can be distributed

    Inter BEE Official Website

    Page views:
    240,013views
    (From November 1st to November 30th)
    Number of articles posted
    before the show:27Number of video clips posted
    during the show (Inter BEE TV):162

    IMG

    Utilization of Earned Media

    We are aiming to attract visitors and spread our PR with our fan base that is expanding over time and with the word-of-mouth effect among our users by operating an official Twitter account and official Facebook page.
    We are also spreading word on free seminars by utilizing the Facebook event facility.

    Official Facebook

    Number of Likes received post conference :
    4,859 Likes(an increase of 108% from the previous year)
    Number of page transfers from
    the Facebook page to the Official Website : 8,682

    Official Twitter

    Number of Twitter Followers (at max):
    1,519 followers(an increase of 133% from the previous year)

    Official Instagram

    Number of Twitter Followers (at max):
    462 followers(an increase of 375% from the previous year)

    IMG

    Operation of a Free Shuttle Bus with NHK and Key Commercial Broadcasters

    We operate a free shuttle bus that connects Makuhari Messe to the entrance of each broadcaster during the period of the exhibition in order to encourage our core user television station stakeholders to visit Inter BEE. This service is used by many people every year.

    IMG

    Publicity Activities

    We are strengthening our information distribution through various activities. These include public relation activities as Inter BEE,interview invitation requests and television interview arrangements.

    News Media Representative
    • 353people(16 from overseas)
    On-air media
    Area Broadcast station Program
    Japan Nippon Television Network News24 The Socials
    NHK NHK News
    NEWS CHECK 11
    MX TV TOKYO MX NEWS
    Fuji Television Network News Weekly Fuji Remarks
    Nippon Television Network SENSORS
    International RCN-TV
    * RCN TV is one of major key network stations cover South America and Columbia.
    Wake Up FM (report1)
    News of the Day (report1)
    Wake Up FM (report2)
    News of the Day (report2)

    PR Invitation Activities by Posters and Written Invitations

    We distribute a specified number of these free of charge to each exhibitor. These are also distributed through our supporters and partners from the Management Office of the organizer.