InterBEE REVIEW2016

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31At Inter BEE 2016, a special forum was held by the U.S. Commercial Service of the U.S. Embassy at the invited session on the first day of the exhibition (16th November). At this forum, speakers from Glimmerglass Networks who supply optical switching systems for video transmission, Audio Tech who handle products developed by Listen, Inc. including the “Sound-Check” audio measurement system, and Panasas who provide large capacity/high-speed storage took the rostrum to introduce their products and solutions. An invited session was also held on the final day of the exhibi-tion (18th November), which started with an address by Mr. Jonathan M. Heimer, the Commercial Counselor and Deputy Senior Commercial Officer at the United States Embassy. Then repre-sentatives from Adobe Systems, who international cooperation in the broad-casting and video industries.” To make use of Inter BEE as such a platform, the ICT Industry Unit of the U.S. Commercial Service introduced and supported several U.S. corporations at the 2016 exhibition including Glimmerglass Networks.A company that provides optical fiber for online transmission, Glimmerglass Networks is one of those new corpora-tions mentioned above. As needs for online video expand, technology is also evolving from 4K to 8K. With greater need for more and more data to be transmitted efficiently, hopes are placed on the improvement of transmission materials.Ms. Alice Kung, the Asia Business Devel-opment Director of Glimmerglass Networks, talks about the company’s products.“Video is normally transmitted using a coaxial cable, but coaxial cables are extremely susceptible to attenuation, so the transmission length is limited. For example, the length is only 45 meters for 4K and 10 meters for 8K. When using optical fiber, 7000 meters can be transmitted by 4K, making it possible to build an environment ready for high definition video production at live show venues and sporting events as well as T.V. studios.”Video transmission heads towards an era of optical fiberMr. Kish evaluated Inter BEE 2016 as “being the largest and most fruitful to date”. He goes on to say that “being accredited by the International Trade Administration TRADE FAIR CERTIFI-CATION last year has already made a difference with the number of overseas participants especially from the U.S. increasing. The ICT Industry Unit of the U.S. Commercial Service, U.S. Embassy is extremely proud to be able to support Inter BEE”.Mr. Kish also said that “Inter BEE could be called a platform to strengthen Emergence of Internet videoUSA showcase goalsMs. Alice KungAsia Business Development DirectorGlimmerglass NetworksMr. Tomohiko TeraokaSales ManagerAudio TechMr. Masataka OchiaiAssistant to General ManagerSolution Development and Promotion Department, CTCSP CorporationMr. Jason LevinePrincipal WorldWide Evangelist Adobe SystemsMr. Hao ChenSenior Principal Software Engineer Amazon.com, Inc.Mr. Keiichiro FujiiDirector of Operations JapanVuzix Corporationdominate the world market share of video production tools, Amazon, who are aiming to popularize VR, and Vuzix Corporation, who have realized a new form of communication by video trans-mission using smart glasses, each took the stage to introduce the technological capabilities of their companies who are creating new video business.