InterBEE REVIEW2016

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Inter BEE Review 2016 Topics Guest Interview1130Supporting US Corporations expanding online video use by providing a platform for international business and technology exchangeSince 2015, Inter BEE has been approved under the United States Department of Commerce International Trade Administration’s “TRADE FAIR CERTIFICATION.” The exhi-bition scale has expanded and it is looking to develop even further in the future. New international business and techno-logical cooperation have been behind a variety of industry trends such as 4K/8K, HDR and IP transmission. Private industry and the governments of the U.S. and Japan are actively communicating on such issues, and the U.S. Com-mercial Service of the U.S. Embassy assumes the role of ensuring that this communication advances smoothly. The ICT industry unit of the U.S. Commercial Service is not only involved in the broadcasting and video industries, it also plays a leading role in the area of emerging industries such as artificial intelligence, big data and drones. We asked Erick Kish, the Commercial Attaché of the Digital Economy and ICT Team, about current video trends and a new phase in video triggered by emerging technology.Mr. Erick KishCommercial Attaché,US Embassy, JapanMr. Jonathan M. HeimerCommercial Counselor and Deputy Senior Commercial OfficerUnited States Embassy in Tokyo